Inspired by the concept of the city as a living, complex entity – a feeling Youniss describes as the difference between »living in a city [and] just being in that city« – »Good Effort!« is an open-ended narrative drawn from the artist's own experiences, including growing up on the outskirts of Antwerp.

Like a vibrant city itself, the album is a culmination of organic interactions, layered with diverse perspectives from a collective of artists. »Good Effort!« features a dynamic cast of collaborators, including international heavyweights like Pink Siifu, Petite Noir, and Quelle Chris, alongside celebrated names from the Belgian underground such as Dienne and Porcelain id.

While retaining his critical edge - especially on themes like gentrification, an acute problem in his home city – Youniss explores the full range of his voice across the album's tracks, resulting in a warmer, more texturally diverse sound. Despite the cynicism forged by witnessing his environment change – like the flattening of the beloved venue Onder Stroom for a parking space – Youniss offers a crucial message of perseverance.